Privacy Policy

The data controller is:

PASIORA GmbH

Wetzstein 1

70327 Stuttgart

Email: kontakt@pasiora.com

Phone: 0049 (0)711-38930583

Thank you for your interest in our website. The protection of your privacy is very important to us. Below, we inform you in detail about the handling of your data.

1. Access Data and Hosting

You can visit our websites without providing any personal information. With each visit to a website, the web server automatically stores a so-called server log file, which contains, for example, the name of the requested file, your IP address, date and time of retrieval, amount of data transferred, and the requesting provider (access data), and documents the retrieval. This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. This serves to protect our legitimate interests in a correct presentation of our offer, which are overriding in the context of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. All access data will be deleted no later than seven days after the end of your visit to the site. All access data will be processed only for as long as necessary to achieve the aforementioned processing purposes.

Hosting

The services for hosting and displaying the website are partly provided by our service providers as part of processing on our behalf. Unless otherwise explained in this privacy policy, all access data and all data collected in forms provided on this website are processed on their servers. For questions about our service providers and the basis of our collaboration with them, please contact the contact option described in this privacy policy.

Our service providers are located and/or use servers in the following countries, for which the European Commission has established an adequate level of data protection by decision: Canada, New Zealand, Japan, United Kingdom, USA.

The adequacy decision for the USA applies as the basis for the third-country transfer, insofar as the respective service provider is certified. Until certification by our service providers, data transfer continues to be based on the following: Standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in these countries: Australia, India, Singapore.
There is no adequacy decision by the European Commission for these countries. Our cooperation with them is based on these guarantees: Standard contractual clauses of the European Commission

Our service providers are located and/or use servers in the following countries, for which the European Commission has established an adequate level of data protection by decision: United Kingdom, USA.

The adequacy decision for the USA applies as the basis for the third-country transfer, insofar as the respective service provider is certified. Until certification by our service providers, data transfer continues to be based on the following: Standard contractual clauses of the European Commission.

2. Data Processing for Contract Fulfillment and Contact

2.1 Data Processing for Contract Fulfillment

For the purpose of contract fulfillment (incl. inquiries about and processing of any existing claims arising from warranty, performance disruptions, and the right of withdrawal, as well as any statutory update obligations) in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we collect personal data when you voluntarily provide it to us during your order. Mandatory fields are marked as such, as in these cases we absolutely need the data for contract fulfillment and cannot ship the order without their provision. Which data is collected is evident from the respective input forms.

Further information on the processing of your data, in particular on the transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After complete processing of the contract, your data will be restricted for further processing and deleted after the expiry of tax and commercial retention periods in accordance with Art. 6 para. 1 sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

2.2 Customer Account

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR by deciding to open a customer account, we will use your data for the purpose of opening the customer account and for storing your data for further future orders on our website. Deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in the customer account. After deleting your customer account, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

Contact

In the context of customer communication, we collect personal data for processing your inquiries in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR when you voluntarily provide it to us when contacting us (e.g. via contact form, live chat tool, or email). Mandatory fields are marked as such, as in these cases we absolutely need the data to process your contact. Which data is collected is evident from the respective input forms. After your inquiry has been fully processed, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

Live Chat Tool WhatsApp

For the purpose of customer communication, we use the live chat tool from WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland (“WhatsApp”). This serves to protect our legitimate interests in effective and improved customer communication, which are overriding in the context of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. WhatsApp acts on our behalf. The telephone numbers stored by us on our mobile device are automatically processed on servers of Meta companies with their headquarters at 1601 Willow Road, Menlo Park, California 94025, USA. Only telephone numbers of customers who have previously contacted us via WhatsApp and have therefore already accepted WhatsApp's terms of use and privacy policy are stored.

Our service providers are located and/or use servers in the following countries, for which the European Commission has established an adequate level of data protection by decision: USA, Israel, United Kingdom.

The adequacy decision for the USA applies as the basis for the third-country transfer, insofar as the respective service provider is certified. Certification is available.

Our service providers are located and/or use servers in these countries: Singapore. There is no adequacy decision by the European Commission for these countries. Our cooperation with them is based on these guarantees: Standard contractual clauses of the European Commission.

3. Data Processing for Shipping Fulfillment

For the fulfillment of the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. For questions about our service providers and the basis of our collaboration with them, please contact the contact option described in this privacy policy.

The same applies to the transfer of data to our manufacturers or wholesalers in cases where they handle the shipping for us (drop shipping). These are considered shipping service providers within the meaning of this privacy policy.

Data Transfer to Shipping Service Providers for Shipping Notifications

If you have given us your express consent during or after your order, we will, based on this, transmit your e-mail address and telephone number to the selected shipping service provider in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, so that they can contact you before delivery for the purpose of delivery notification or coordination.
The consent can be revoked at any time by sending a message to the contact option described in this privacy policy. After revocation, we will delete your data provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement. For questions about our service providers and the basis of our collaboration with them, please contact the contact option described in this privacy policy.

4. Data Processing for Payment Processing

For processing payments in our online shop, we work with these partners: technical service providers, credit institutions, payment service providers.

4.1 Data Processing for Transaction Processing

Depending on the selected payment method, we transmit the data necessary for processing the payment transaction to our technical service providers or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary for processing the payment. This serves to fulfill the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g., on their own website or via technical integration in the order process. In this respect, the privacy policy of the respective payment service provider applies.

Depending on the selected payment method, data transfers to third countries outside the EU/EEA may occur, for which the European Commission has established an adequate level of data protection by decision. If data transfers occur to third countries outside the EU/EEA for which the European Commission has not issued a decision on an adequate level of data protection, the cooperation is based on standard contractual clauses of the European Commission.

If you have any questions about our payment processing partners or the basis of our collaboration with them, please contact the contact option mentioned in this privacy policy.

4.2 Data Processing for Fraud Prevention and Optimization of Payment Processes

If necessary, we provide the aforementioned service providers with further data, which they use together with the data necessary for payment processing for the purpose of fraud prevention and optimization of our payment processes (e.g., invoicing, processing of disputed payments, accounting support). This serves to protect our legitimate interests in safeguarding against fraud and in efficient payment management, which are overriding in the context of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

4.3 Identity and Credit Check when selecting Klarna payment services

Klarna Direct Debit, Klarna Invoice Purchase, Klarna Installment Purchase
If you choose the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter Klarna), we will ask for your consent according to Art. 6 para. 1 sentence 1 lit. a GDPR, that we may transmit the data necessary for payment processing and an identity and credit check to Klarna. In Germany, the credit agencies mentioned in Klarna's privacy policy can be used for the identity and credit check. Klarna uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. You can revoke your consent at any time by sending a message to the contact option mentioned in this privacy policy. This may result in us no longer being able to offer you certain payment options. You can also revoke your consent to this use of personal data at any time directly with Klarna.

4.4 Identity and Credit Check when selecting Invoice Purchase via PayPal and Ratepay

If you choose the payment method Invoice Purchase (offered via Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (hereinafter Ratepay) and PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (hereinafter PayPal)), we ask for your consent according to Art. 6 para. 1 sentence 1 lit. a GDPR, that we may transmit the data necessary for payment processing and an identity and credit check to Ratepay. In Germany, the credit agencies mentioned in Ratepay's privacy policy can be used for the identity and credit check. Ratepay uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. You can revoke your consent at any time by sending a message to the contact option mentioned in this privacy policy. This may result in us no longer being able to offer you certain payment options. Additional information on data protection at PayPal can be found here.

4.5 Installment Payment Option

When selecting the installment payment option and granting the necessary data protection consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, personal data (first name, last name, address, email, telephone number, date of birth, IP address, gender) together with data required for transaction processing (product, invoice amount, due dates, total amount, invoice number, taxes, currency, order date and time) will be transmitted to our partner PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg for the purpose of processing this payment method.
To verify the identity and/or creditworthiness of the customer, our partner conducts inquiries and obtains information from publicly accessible databases and credit agencies. The providers from whom information and, if applicable, creditworthiness information is obtained on the basis of mathematical-statistical procedures, as well as further details on the processing of your data after transmission to our partner PayPal (Europe) S.à r.l. et Cie, S.C.A. can be found in their privacy policy, which you can find here: https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE
Our partner PayPal (Europe) S.à r.l. et Cie, S.C.A. uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. You have the option to contact our partner PayPal (Europe) S.à r.l. et Cie, S.C.A. to present your point of view and challenge the decision. Consent to data transfer given during the ordering process can be revoked at any time, even without stating reasons, with effect for the future.

5. Email advertising

5.1 Email newsletter with registration, newsletter tracking with separate consent

If you subscribe to our newsletter, we will use the data required for this or separately provided by you to regularly send you our email newsletter based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can unsubscribe from the newsletter at any time either by sending a message to the contact option described below or via a dedicated link in the newsletter. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.

If you have also given us your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR to analyze our newsletters, we also analyze your interaction with our newsletter by measuring, storing and evaluating opening rates and click rates for the purpose of designing future newsletter campaigns ("newsletter tracking").

For this evaluation, the sent emails contain one-pixel technologies (e.g. so-called web beacons, tracking pixels) that are stored on our website. For the evaluations, we link in particular the following "newsletter data"

• the page from which the page was requested (so-called referrer URL),
• the date and time of the request,
• the description of the type of web browser used,
• the IP address of the requesting computer,
• the email address,
• the date and time of registration and confirmation

and the one-pixel technologies with your email address or your IP address and, if applicable, an individual ID. Links contained in the newsletter may also contain this ID.

You can unsubscribe from newsletter tracking at any time either by sending a message to the described contact option or via a dedicated link in the newsletter.

The information will be stored as long as you are subscribed to the newsletter.

Email newsletter without registration and your right to object

If we receive your email address in connection with the sale of goods or services, we reserve the right to regularly send you offers for similar products from our range by email, similar to those you have already purchased. We will not send you such offers if you have already objected to this use of your email address or are listed in a legally required Robinson list.

You can object to this use of your email address at any time easily and free of charge by sending a message to the contact option described in this privacy policy or via a dedicated link in the advertising email, i.e., without incurring any costs other than the transmission costs according to the basic tariffs. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.

5.2 Newsletter delivery

The newsletter and the newsletter tracking described above may also be sent by our service providers as part of processing on our behalf. For questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection by decision: USA, United Kingdom.

The adequacy decision for the USA applies as a basis for third country transfers, insofar as the respective service provider is certified. Certification is available.

Our service providers are located and/or use servers in these countries: Australia, Singapore. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on these guarantees: Standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection by decision: USA, Canada.

There is a decision by the European Commission on an adequate level of data protection for the USA as a basis for a third country transfer, insofar as the respective service provider is certified. Until certification by our service providers, data transfer continues to be based on this basis: Standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in these countries: India. There is no adequacy decision from the European Commission for this country/these countries. Our cooperation with them is based on these guarantees: Standard contractual clauses of the European Commission.

5.3 Sending review requests by email

If you have given us your express consent to this during or after your order in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we will use your email address to request a review of your order via the review system we use. This consent can be revoked at any time by sending a message to the contact option described in this privacy policy or via a dedicated link in the review request. After revocation of your consent, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.

Review requests may also be sent by our service providers as part of processing on our behalf. For questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection by decision: United Kingdom

6. Cookies and other technologies

6.1 General information

To make visiting our website attractive and to enable the use of certain functions, we use technologies, including so-called cookies, on various pages. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser on your next visit (persistent cookies). You can find the duration of storage in the overview in the cookie settings of your web browser.

Privacy protection on end devices

When using our online offering, we employ strictly necessary technologies to provide the expressly requested digital service. The storage of information on your end device or access to information already stored on your end device does not require consent in this respect.

For functions that are not strictly necessary, the storage of information on your end device or access to information already stored on your end device requires your consent. We point out that if consent is not given, parts of the website may not be fully usable. Any consent you have given remains valid until you adjust or reset the respective settings on your end device.

Possible subsequent data processing through cookies and other technologies

We use technologies that are absolutely necessary for the use of certain functions of our website. Through these technologies, IP address, time of visit, device and browser information, and information about your use of our website are collected and processed. This serves predominantly legitimate interests in an optimized presentation of our offer in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR as part of a balancing of interests.

In addition, we use technologies to fulfill legal obligations to which we are subject (e.g., to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy.

Cookie settings

You can find the cookie settings for your browser at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

Insofar as you have consented to the use of the technologies in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the data protection declaration. Alternatively, you can click on the data protection button. If cookies are not accepted, the functionality of our website may be limited.

6.2 Consent Manager Platform (CMP)

On our website, we use a consent management service ("Consent Manager Platform (CMP)") to inform you about the cookies and other technologies we use on our website, and to obtain, manage, and document your potentially required consent to the processing of your personal data by these technologies. This is necessary in accordance with Art. 6 para. 1 sentence 1 lit. c GDPR to fulfill our legal obligation under Art. 7 para. 1 GDPR to be able to prove your consent to the processing of your personal data, which we are subject to. The Consent Manager Platform (CMP) used is offered by iSenseLabs, dba Consentmo, Prof. Georgi Bradistilov Str. No.4, 1700 Sofia, Bulgaria, who processes your data on our behalf.

After submitting your cookie declaration on our website, the web server stores the following data: IP address, device information, browser information, set language, visited website or its URL, date and time of your consent declaration, and information about your consent behavior.

In addition, the following technologies are used, which contain information about your consent behavior: cookies, log files

Your data will be deleted after one year, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.

6.3 Information on third country transfers (data transfer to third countries)

We use technologies from service providers on our website whose registered offices and/or server locations may be in third countries, outside the EU or the EEA. If there is no adequacy decision from the EU Commission for such a country, an adequate level of data protection must be ensured through other suitable safeguards.

Suitable safeguards in the form of standard contractual clauses agreed upon by the EU Commission or binding corporate rules are generally possible, but require prior verification by the contracting parties to determine whether an adequate level of protection can be guaranteed. According to the jurisprudence of the ECJ, additional protective measures may be necessary.
 
We have generally agreed upon the standard data protection clauses issued by the EU Commission with the technology providers we use who process personal data in a third country. Where possible, we also agree on additional safeguards to ensure sufficient data protection in third countries without an adequacy decision. 

Nevertheless, it may happen that, despite all contractual and technical measures, the level of data protection in the third country does not correspond to that of the EU. In such cases, we ask for your consent according to Art. 49 (1) lit. a GDPR for the transfer of your personal data to a third country, if necessary, within the framework of the cookie consent.
In particular, there is a risk that local authorities in the third country may, from a European data protection perspective, obtain access rights to your personal data that are not sufficiently restricted, that we as data exporter or you as the data subject may not be aware of this, and/or that you may not have sufficient legal remedies available to prevent this and/or to take action against such access. 

The following countries, in particular, are currently among the third countries without an adequacy decision from the EU Commission (example list): 

• China 
• Russia 
• Taiwan 

You can find out which third countries data is transferred to by us in the data protection notices for the respective tool used and/or the consent management/Consent Manager Platform (CMP) service used by us. 

7. Use of cookies and other technologies

We use the following cookies and other third-party technologies on our website. Unless otherwise stated for individual technologies, this is done on the basis of your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR. After the purpose has ceased and the respective technology is no longer used by us, the data collected in this context will be deleted. You can withdraw your consent at any time with effect for the future. Further information on your withdrawal options can be found in the section "Cookies and other technologies". Further information, including the basis of our cooperation with the individual providers, can be found under the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

7.1 Use of Google services

We use the technologies of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google") described below. The information automatically collected by Google technologies about your use of our website is generally transmitted to a Google LLC server, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA, and stored there. Unless otherwise stated for individual technologies, data processing is carried out on the basis of an agreement between joint controllers concluded for the respective technology in accordance with Art. 26 GDPR. Further information on data processing by Google can be found in Google's privacy policy.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has established an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. For these countries, there is no adequacy decision from the European Commission. Our cooperation with them is based on standard data protection clauses of the European Commission.

Google Analytics

For the purpose of website analysis, data (IP address, time of visit, device and browser information, and information about your use of our website) is automatically collected and stored with Google Analytics, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU for the derivation of location data and then immediately deleted before the traffic is forwarded to other Google servers for processing. Data processing is carried out on the basis of a data processing agreement with Google.

For the purpose of optimizing the marketing of our website, we have activated the data sharing settings for "Google products and services". This allows Google to access and then use the data collected and processed by Google Analytics to improve Google services. Data sharing with Google within the framework of these data sharing settings is based on an additional agreement between controllers. We have no influence on the subsequent data processing by Google.

For the purpose of optimizing the marketing of our website, we use the so-called User-ID function. With the help of this function, we can assign a unique, permanent ID to your interaction data of one or more sessions on our online presences and thus analyze your user behavior across devices and sessions.

For web analysis, the extended function of Google Analytics, Google Signals, enables so-called "cross-device tracking". Insofar as your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can create reports on your usage behavior (in particular the cross-device user numbers), even if you change your end device. We do not process personal data in this respect; we only receive statistics created on the basis of Google Signals.

For web analysis and advertising purposes, the extended function of Google Analytics, the so-called DoubleClick cookie, enables your browser to be recognized when visiting other websites. Google will use this information to compile reports on website activity and to provide other services related to website usage.

If you do not give us your consent according to Art. 6 (1) sentence 1 lit. a GDPR for the use of Google Analytics, no cookies will be stored or read on your device. The data processing described in the preceding paragraphs does not take place. To close gaps in web analytics through behavioral and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address) are sent to Google.

Google Ads

For advertising purposes in Google search results and on third-party websites, the so-called Google Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and by means of a pseudonymous cookie ID and on the basis of the pages you have visited. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. In this case, if you are logged in to Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing.

For website analysis and event tracking, we measure your subsequent user behavior via Google Ads Conversion Tracking if you have reached our website via a Google Ads advertisement. For this purpose, cookies can be used and data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) can be collected, from which usage profiles are created using pseudonyms.

If you do not give us your consent according to Art. 6 (1) sentence 1 lit. a GDPR for the use of Google Ads, no cookies will be stored or read on your device. The data processing described in the preceding paragraphs does not take place. To close gaps in web analytics through behavioral and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address, page URL, information about ad clicks in URL parameters) are sent to Google. Your IP address is used to derive the IP country.

Google Maps

For the visual display of geographical information, data about your use of the Maps functions, in particular the IP address and location data, is collected by Google Maps, transmitted to Google, and then processed by Google. We have no influence on this subsequent data processing.

Google reCAPTCHA

To protect against abuse of our web forms and against spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information, and information about your use of our website) and performs an analysis of your use of our website using a so-called JavaScript and cookies. In addition, other cookies stored by Google services in your browser are evaluated. Data processing is carried out on the basis of a data processing agreement with Google. Users of a customer accessing reCAPTCHA-protected websites are no longer subject to Google's privacy policy and terms of service.

Google Fonts

For the uniform display of content on our website, data (IP address, time of visit, device and browser information) is collected by the script code "Google Fonts", transmitted to Google, and then processed by Google. We have no influence on this subsequent data processing.

Google Tag Manager

Through Google Tag Manager, we can manage various codes and services on our website. When implementing the individual tags, Google may also process personal data (e.g., IP address, online identifiers (including cookies)). Data processing is carried out on the basis of a data processing agreement with Google.

The use of Google Tag Manager allows for the integration of various services/technologies.
If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation will remain in effect for all affected tracking tags integrated by Google Tag Manager.

YouTube Video Plugin

For the integration of third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube Video Plugin in the extended data protection mode we use, transmitted to Google, and then processed by Google, only if you play a video.

7.2 Use of Microsoft services

We use the technologies of Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland ("Microsoft") described below. Data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR. The information automatically collected by Microsoft technologies about your use of our website is generally transmitted to a Microsoft Corporation server, One Microsoft Way, Redmond, WA 98052-6399, USA, and stored there. Further information on data processing by Microsoft can be found in Microsoft's privacy policy.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has established an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. For these countries, there is no adequacy decision from the European Commission. Our cooperation with them is based on standard data protection clauses of the European Commission.

Microsoft Advertising

For advertising purposes in Bing, Yahoo and MSN search results, as well as on third-party websites, the Microsoft Advertising Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and by means of a pseudonymous cookie ID and on the basis of the pages you have visited.

For website analysis and event tracking, we measure your subsequent user behavior via Microsoft Advertising Universal Event Tracking (UET) if you have reached our website via a Microsoft Advertising advertisement. For this purpose, cookies can be used and data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) can be collected, from which usage profiles are created using pseudonyms. Insofar as your internet-enabled devices are linked to your Microsoft account and you have not deactivated the "Interest-based advertising" setting in your Microsoft account, Microsoft can create reports on usage behavior (in particular cross-device user numbers), even if you change your end device, so-called "cross-device tracking". We do not process personal data in this respect; we only receive statistics created on the basis of Microsoft UET.

7.3 Use of Meta services

Use of Meta Pixel

We use the Meta Pixel within the framework of the technologies described below from Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Facebook (by Meta)" or "Meta Platforms Ireland"). With the Meta Pixel, data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) is automatically collected and stored, from which usage profiles are created using pseudonyms. In the context of so-called extended data matching, information for matching purposes is also collected and stored in hashed form, with which individuals can be identified (e.g., names, email addresses, and phone numbers). For this purpose, a cookie is automatically set by the Meta Pixel when you visit our website, which automatically enables recognition of your browser on other websites by means of a pseudonymous cookie ID. Meta Platforms Ireland will combine this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website usage, in particular personalized and group-based advertising.
The information automatically collected by Meta Platforms Ireland technologies about your use of our website is generally transmitted to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Further information on data processing by Meta Platforms Ireland can be found in Meta Platforms Ireland's privacy policy.

Our service providers are located and/or use servers in the following countries for which the European Commission has established an adequate level of data protection by decision: Brazil, USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

The adequacy decision for the USA serves as the basis for third-country transfers, provided the respective service provider is certified. Certification is available.

Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Mexico. For these countries, there is no adequacy decision from the European Commission. Our cooperation with them is based on these safeguards: Standard contractual clauses of the European Commission.

Meta Ads Manager

Through Meta Ads Manager, we advertise this website on Facebook (by Meta) as well as on other platforms. We determine the parameters of each advertising campaign. Meta Platforms Ireland is responsible for the precise implementation, especially the decision on the placement of ads to individual users. Unless otherwise specified for individual technologies, data processing is based on an agreement between jointly controllers according to Art. 26 GDPR. Joint responsibility is limited to the collection of data and its transmission to Meta Platforms Ireland. Subsequent data processing by Meta Platforms Ireland is not covered by this.

Based on the statistics on visitor activities on our website created via Meta Pixel, we conduct group-based advertising on Facebook (by Meta) via Custom Audiences by determining the characteristics of the respective target group. Within the extended data matching (see above) carried out to determine the respective target group, Meta Platforms Ireland acts as our processor.

Based on the pseudonymous cookie ID set by the Meta Pixel and the collected data about your usage behavior on our website, we conduct personalized advertising via Custom Audiences.

Through Conversions (via Meta Pixel or Conversions API), we measure your subsequent usage behavior for web analysis and event tracking if you have reached our website via an advertisement from Meta Ads Manager. Data processing is based on an agreement on order processing by Meta Platforms Ireland.

7.4 Other providers of web analysis and online marketing services

Use of Pinterest Tag for web analysis and advertising purposes

For web analysis and advertising purposes on Pinterest and on third-party websites, when you visit our website, technologies from Pinterest Europe Ltd., Waterloo Exchange, 3rd Floor, Waterloo Road, Dublin 4, Ireland ("Pinterest") automatically collect and process data (IP address, time of visit, device and browser information, and information about your use of our website based on events we specify, such as visiting a website or newsletter registration) and use a pseudonymous cookie ID and based on the pages you visit to enable interest-based advertising. Usage profiles are created from the collected data using pseudonyms. Pinterest will combine this information with other data from your Pinterest account and use it to compile reports on website activities and to provide other services related to website usage. We have no influence on the data processing by Pinterest and only receive statistics generated by Pinterest Tag. This allows us to measure your subsequent usage behavior for website analysis and event tracking if you have reached our website via a Pinterest advertisement. The information automatically collected by Pinterest is usually transferred to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there. Data processing is based on an agreement between jointly controllers according to Art. 26 GDPR.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.

Use of Amazon services for online marketing

Through the advertising partner Amazon Europe Core S.à.r.l., 38 avenue John F. Kennedy, L-1855, Luxembourg ("Amazon"), we market space for third-party advertisements on Amazon. These advertisements are displayed to you at various locations on this website. Through cookies, Amazon can track the progress of each order and, in particular, understand that you clicked on the respective advertisement and then ordered the product. For this purpose, data (IP address, time of visit, device and browser information, and information about your use of our website) is collected, transmitted to Amazon, and processed by Amazon. We have no influence on this data processing. Data processing is based on an agreement between jointly controllers according to Art. 26 GDPR. The information automatically collected by Amazon about your use of our website is usually transferred to a server of Amazon, Inc., 2021 7th Ave, Seattle, WA 98121, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.

8. Social Media

Our online presence on Facebook (by Meta), X (formerly: Twitter), Instagram (by Meta), Youtube, Pinterest, LinkedIn

If you have given your consent to the respective social media operator according to Art. 6 Para. 1 S. 1 lit. a GDPR, when you visit our online presences on the social media platforms mentioned above, your data will be automatically collected and stored for market research and advertising purposes. Usage profiles will be created from this data using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. For detailed information on the processing and use of data by the respective social media operator, as well as contact options and your related rights and setting options for protecting your privacy, please refer to the providers' privacy notices linked below. If you still need assistance in this regard, you can contact us.

Facebook (by Meta) is an offering of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is usually transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Data processing in the context of visiting a Facebook (by Meta) fan page is based on an agreement between jointly controllers according to Art. 26 GDPR. Further information (information on Insights data) can be found here.

Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: Brazil, USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

The adequacy decision for the USA serves as the basis for third-country transfers, provided the respective service provider is certified. Certification is available.

Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Mexico.
There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on these guarantees: Standard data protection clauses of the European Commission.

X is an offering of X Internet Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland ("X"). The information automatically collected by X about your use of our online presence on X is generally transferred to a server of X Corp., FM 1209, Building 2, Bastrop, TX 78602, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.

Instagram (by Meta) is an offering of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is generally transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, and stored there. Data processing in the context of visiting an Instagram (by Meta) fan page is based on an agreement between jointly controllers according to Art. 26 GDPR. Further information (information on Insights data) can be found here.

Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: Brazil, USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

The adequacy decision for the USA serves as the basis for third-country transfers, provided the respective service provider is certified. Certification is available.

Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Mexico.
There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on these guarantees: Standard data protection clauses of the European Commission.

YouTube is an offering of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.

Pinterest is an offering of Pinterest Europe Ltd., Waterloo Exchange, 3rd Floor, Waterloo Road, Dublin 4, Ireland ("Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is generally transferred to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.

LinkedIn is an offering of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transferred to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA, and stored there.

Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA.

The adequacy decision for the USA serves as the basis for third-country transfers, provided the respective service provider is certified. Certification is available.

9. Contact options and your rights

9.1 Your rights

As a data subject, you have the following rights:

• according to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
• according to Art. 16 GDPR, the right to demand the immediate rectification of inaccurate personal data stored by us or the completion of incomplete personal data;
• according to Art. 17 GDPR, the right to demand the erasure of your personal data stored by us, unless further processing is necessary
  • for exercising the right to freedom of expression and information;
  • for compliance with a legal obligation;
  • for reasons of public interest, or
  • for the establishment, exercise, or defense of legal claims;
• according to Art. 18 GDPR, the right to request the restriction of the processing of your personal data, if
  • the accuracy of the data is contested by you;
  • the processing is unlawful, but you oppose its erasure;
  • we no longer need the data, but you require it for the establishment, exercise, or defense of legal claims, or
  • you have objected to the processing pursuant to Art. 21 GDPR;
• according to Art. 20 GDPR, the right to receive your personal data, which you have provided to us, in a structured, commonly used and machine-readable format or to request its transmission to another controller;
• according to Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.

Right to object Insofar as we process personal data as explained above to safeguard our legitimate interests that are overriding in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. Insofar as the processing is carried out for other purposes, you have a right to object only if there are reasons arising from your particular situation. After exercising your right to object, we will no longer process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights, and freedoms, or if the processing serves the establishment, exercise, or defense of legal claims. This does not apply if the processing is carried out for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.

9.2 Contact options

For questions regarding the collection, processing, or use of your personal data, for information, correction, restriction, or erasure of data, as well as revocation of granted consents or objection to a specific data use, please contact us directly using the contact details in our impressum.